Marketing Manager

Duties and

Responsibilities: - Gathers and analyzes information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies. - Conducts market research, sales forecasting, and strategic planning to assess and ensure the sale and profitability of products. - Conduct pricing research and analysis to ensure competitive product and service pricing. - Maintains knowledge of trends and developments in the market; identifies needs for new products and services and makes recommendations to leadership. - Analyzes and evaluates financial aspects of product development. - Collaborates in the development of new products. - Composes, develops, evaluates, and conducts training on marketing activities, strategies, and policies. - Secures and maintains corporate and wholesale accounts. - Collaborates, participates in, and coordinates promotional activities or trade shows. - Negotiates contracts for services needed to execute a marketing strategy. - Performs other duties as assigned.

Required skills/ abilities: - Excellent verbal and written communication skills. - Excellent interpersonal and customer service skills. - Excellent organizational skills and attention to detail. - Strong analytical and problem-solving skills. - Strong supervisory and leadership skills. - Ability to create, implement, and monitor budgets. - Thorough understanding of principles and methods used to promote, display, and sell products and services. - Proficient with Microsoft Office Suite or related software.

Education and Experience: - A minimum of three to five years of experience in a related field required. - Bachelor's degree in business, Marketing, or related field preferred.