Marketing Manager

Job title: Marketing Manager

Location: Cambridge, MA

The Marketing Manager efdoralprin Alfa will support the execution of the global HCP and patient marketing strategy for efdoralprin alfa (Dora) in Alpha-1 Antitrypsin Deficiency (AAT). This is a hands-on execution role for a high-potential marketer looking to build deep rare disease launch experience on a once-in-a-generation opportunity — the first meaningful innovation in AAT treatment in 30–40 years.

AAT is a genetic disease-causing severe lung disease and premature death if left untreated, yet it remains chronically underdiagnosed. This role is critical to executing both HCP engagement and patient marketing initiatives before and through launch, translating strategy into flawless day-to-day delivery with a strong focus on omnichannel marketing execution.

Based in the US, this role works in close, daily collaboration with the Marketing Director efdoralprin alfa as well as the broader Global Brand team, US and EU country teams. The Manager ensures that both branded and unbranded marketing initiatives are executed with excellence and are locally relevant.

This individual will report to the Global Brand Lead, efdoralprin alfa.

Join the team transforming care for people with immune challenges, rare diseases, cancers, and neurological conditions. In Specialty Care, you’ll help deliver breakthrough treatments that bring hope to patients with some of the highest unmet needs.

All compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs. Additional benefits information can be found through the LINK.

Patient Marketing & FIND Execution — 40%

• Execute patient identification, screening, and diagnosis acceleration program tactics in support of the global FIND strategy
• Execute patient marketing campaigns, patient journey initiatives, and patient support program roll-out, gathering field and market feedback to inform ongoing optimization
• Develop and execute omnichannel patient engagement tactics including digital platforms, patient-facing educational resources, and multichannel campaigns
• Collaborate with global stakeholders as appropriate to support patient advocacy efforts
• Coordinate cross-functional inputs as needed to ensure consistent, compliant, patient-centric messaging
• Track and report KPIs and metrics for FIND effectiveness, patient engagement, and patient journey outcomes; surface insights to the Director for strategic action

HCP Marketing Execution — 40%

• Support the Marketing Director, efdoralprin alfa in executing HCP brand positioning, messaging, and Go-to-Market tactics across both branded and unbranded initiatives
• Execute omnichannel HCP engagement strategies including digital tactics, multichannel campaigns, and HCP educational initiatives
• Coordinate development and deployment of HCP marketing materials, ensuring alignment with promotional regulations and review committee processes
• Act as day-to-day liaison with US and EU country teams, ensuring global marketing assets are adapted and deployed effectively in local markets
• Support congress strategy execution in partnership with relevant global stakeholders
• Support development of field support tools and training materials where appropriate
• Gather market insights and HCP feedback to inform ongoing brand differentiation and strategy refinement; share findings with the Director

Agency Management & Administration — 20%

• Support management of HCP and patient marketing agency relationships, including day-to-day briefing, timeline tracking, and quality review across both branded and unbranded work streams
• Coordinate agency deliverables across multiple work streams, ensuring on-time, on-budget execution
• Assist with budget tracking, reconciliation, and reporting with discipline and accuracy
• Support brand planning administration in tandem with the Marketing Director efdoralprin alfa and relevant global stakeholders

• 4+ years of marketing experience with exposure to both HCP and patient marketing in pharmaceutical / biotech or medical devices industries
• Experience with omnichannel and digital marketing execution required
• Experience working with US and/or EU country teams preferred
• Some exposure to rare disease, specialty care, or launch environments preferred
• Experience supporting patient finding/identification (FIND) programs or disease awareness campaigns is a plus
• Understanding of promotional regulations and compliance requirements (branded and unbranded)
• Strong execution skills with ability to manage multiple work streams and deadlines simultaneously
• Comfortable working in a matrix organization, collaborating closely with senior stakeholders (Directors and above) and country teams
• Bachelor's degree required; science or healthcare background is a plus

• Execution mindset — thrives on turning strategy into action with a strong focus on omnichannel marketing delivery
• Patient-centric approach — genuine interest in the rare disease patient journey and barriers to diagnosis
• HCP engagement — understanding of specialty care HCP engagement and the role of digital and multichannel tactics
• Collaboration and communication — excellent interpersonal skills, particularly in supporting senior colleagues, cross-functional partners, and country teams
• Project management — detail-oriented with strong organizational skills and ability to manage competing priorities
• Cross-market agility — comfortable working with US and EU commercial stakeholders and adapting global assets for local markets
• Digital and omnichannel expertise — practical experience executing digital and multichannel marketing campaigns for HCP and patient audiences
• Learning agility — quickly absorbs global brand strategy and translates it into actionable, locally relevant execution

• Execution Orientation — Delivers reliably against plans set by senior stakeholders; proactively flags risks and proposes solutions before they escalate
• Collaborative Partner — Builds strong, trust-based working relationships with the Director, HCP Branded Marketing and other senior stakeholders; actively supports their strategic priorities
• Cross-Cultural Agility — Works effectively with US and EU country teams, adapting to different market needs, regulatory environments, and cultural contexts
• Omnichannel Expertise — Strong practical understanding of digital and multichannel marketing tactics for both HCP and patient audiences; stays current on emerging channels and tools
• Learning Agility — Quickly absorbs complex science and global brand strategy; translates both into locally actionable execution with minimal direction
• Customer Focus — Understands both HCP and patient needs; brings a dual-audience, patient-first mindset to daily work and decision-making
• Transversal Collaboration — Builds informal networks across functions and geographies; views cross-functional relationships as part of the value creation process

$122,250.00 - $176,583.33

We're an R&D-driven, AI-powered biopharma company committed to improving people's lives and delivering compelling growth. Our deep understanding of the immune system – and innovative pipeline – enables us to invent medicines and vaccines that treat and protect millions of people around the world. Together, we chase the miracles of science to improve people's lives.

• Build deep, hands-on launch experience on the first breakthrough innovation in AAT treatment in 30–40 years — a once-in-a-generation opportunity
• Work in close partnership with senior marketing leadership, with strong visibility to global stakeholders and a clear pathway for career growth
• Be part of Sanofi's global rare disease franchise, contributing to a mission that directly transforms patient outcomes for a chronically underdiagnosed disease
• Gain broad exposure across both HCP and patient marketing, branded and unbranded strategy, and US and EU market execution
• Work at the forefront of AI-powered, omnichannel marketing execution within a pioneering, entrepreneurial global launch organization
• Bring the miracles of science to life alongside a supportive, future-focused team.
• Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
• Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
• Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.

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Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!

US and Puerto Rico Residents Only

North America Applicants Only