AccuWeather Careers

Manager, Public Relations Strategy

$80K–$105KFull-time · State College, PA or New York, NY
✓ Verified live on the employer's own system · added 94 days ago
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Junior · 2+ yrs exp

Requirements

Education: Bachelor's degree or related field

Experience: 2+ years

Skills & tools

Media RelationsManagementPress Release WritingMedia PitchingEarned MediaTeam LeadershipHiringCommunications
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Full job description

- Develop and execute comprehensive media relations strategies aligned with corporate priorities, product launches, major weather events, research releases, partnerships, and company milestones

- Cultivate and maintain strong relationships with reporters, editors, producers, and influencers across national, business, technology, science, trade, and broadcast media

- Draft, edit, and oversee the distribution of press releases, media advisories, statements, talking points, FAQs, and executive messaging

- Lead proactive media outreach strategy to secure coverage highlighting AccuWeather's Superior Accuracy, innovation, thought leadership, AccuWeather For Business solutions, and the AccuWeather Network

- Serve as a primary media contact; manage inbound inquiries and coordinate interviews with executives, meteorologists, and subject matter experts

- Partner cross-functionally to ensure message alignment and maximize media impact

- Manage communications during significant weather events and time-sensitive situations

- Monitor media coverage, analyze results, and provide reporting and insights to leadership

- Support executive visibility initiatives and thought leadership opportunities

- Maintain organized media lists, press materials, messaging documents, and coverage archives

- Be available to work outside of normal business hours, including nights and weekends, as needed based on company needs and events

- Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field

- 2-4+ years of progressive experience in media relations, public relations, or corporate communications

- Proven track record of securing national and top-tier media coverage

- Experience serving as a spokesperson and managing media inquiries

- Ability to thrive in a fast-paced environment, particularly during high-profile weather events

- Experience in broadcast, science, technology, or weather-related communications

- Experience supporting executive communications and thought leadership platforms

- Strategic thinker able to translate complex scientific and technical information into compelling media narratives

- Collaborative team player with the ability to work independently

- Proficiency in Microsoft Office and digital collaboration tools

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This posting was published by AccuWeather Careers on their own careers system and is shown here with a direct link to apply there. Employers: for corrections or removal, contact jobs@veritahire.com.