Education: Bachelor's degree or related field
Experience: 2+ years
- Develop and execute comprehensive media relations strategies aligned with corporate priorities, product launches, major weather events, research releases, partnerships, and company milestones
- Cultivate and maintain strong relationships with reporters, editors, producers, and influencers across national, business, technology, science, trade, and broadcast media
- Draft, edit, and oversee the distribution of press releases, media advisories, statements, talking points, FAQs, and executive messaging
- Lead proactive media outreach strategy to secure coverage highlighting AccuWeather's Superior Accuracy, innovation, thought leadership, AccuWeather For Business solutions, and the AccuWeather Network
- Serve as a primary media contact; manage inbound inquiries and coordinate interviews with executives, meteorologists, and subject matter experts
- Partner cross-functionally to ensure message alignment and maximize media impact
- Manage communications during significant weather events and time-sensitive situations
- Monitor media coverage, analyze results, and provide reporting and insights to leadership
- Support executive visibility initiatives and thought leadership opportunities
- Maintain organized media lists, press materials, messaging documents, and coverage archives
- Be available to work outside of normal business hours, including nights and weekends, as needed based on company needs and events
- Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field
- 2-4+ years of progressive experience in media relations, public relations, or corporate communications
- Proven track record of securing national and top-tier media coverage
- Experience serving as a spokesperson and managing media inquiries
- Ability to thrive in a fast-paced environment, particularly during high-profile weather events
- Experience in broadcast, science, technology, or weather-related communications
- Experience supporting executive communications and thought leadership platforms
- Strategic thinker able to translate complex scientific and technical information into compelling media narratives
- Collaborative team player with the ability to work independently
- Proficiency in Microsoft Office and digital collaboration tools
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