Kaizenlabs

Head of Brand & Storytelling

Full-time · New York, NY (Remote)
✓ Verified live on the employer's own system · added 12 days ago
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Senior

Skills & tools

Lean Six SigmaBrandingWritingCommunicationsThought LeadershipSales

Benefits — mentioned in this posting

Health, dental & vision401(k) / retirementFamily / parental leavePaid time offCommuterWellness & perks
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Full job description

What You'll Do - Define and execute Kaizen's external brand strategy: what we stand for, how we show up, and how we build recognition across government, tech, and the public - Own the content engine: editorial (LinkedIn, Substack, written longform), short films, YouTube, podcasts, and anything else that puts Kaizen on the map - Write and produce executive communications that travel, including board updates, investor narratives, op-eds, and media appearances - Build toward long-term brand goals and treat distribution as part of the creative work, not an afterthought - Partner with sales and proposals on assets that win contracts: case studies, one-pagers, pitch materials - Quarterback external vendors and contractors (PR firms, video production, freelancers) and direct their output without being dependent on them What You'll Bring - 6-10 years building brand and content at a company where the brand actually mattered.

Not maintaining it, building it - A portfolio that shows range and point of view: editorial content, brand systems, video storytelling, executive comms, plus evidence that your work traveled beyond its original channel (a portfolio link is required as part of your application) - Sharp instincts for narrative and positioning.

You think about why something should exist before you make it - Comfort operating as a one-person function to start, with proven ability to build and scale a team of contractors and FTEs - AI-native workflow: you use tools to scale your output and stay ahead of what's possible - Strong writing skills, good enough to ghost-write for executives and produce editorial content that earns an audience on its own Strong Candidates May Also... - Have built a brand function from scratch at an early-stage company, before there was a playbook - Have experience in govtech, defense tech, or any sector where the buyer is skeptical and the mission is serious - Have grown an audience on their own (a newsletter, a channel, a following) and understand distribution from the inside Don't Apply If... - Your portfolio is mostly B2C ad campaigns, short-form social videos, or content built for large production teams - You need a detailed creative brief, a structured process, or a large team of full-time staff underneath you to do your best work - You think brand is a support function that executes what sales or product asks for - You're not energized by the idea of making Kaizen a name that people recognize in DC, in government offices, and in the broader conversation about what technology for the public sector should look like What Kaizen Offers Health & Insurance - 100% coverage across the board: medical through Oxford/United (Gold and Platinum PPO plans), dental through Guardian PPO, and vision through Beam - all fully covered for employees, with 100% coverage for dependents. - $100,000 in fully paid life insurance.

FSA and Dependent Care FSA. - One Medical membership, on us - same-day primary care, 24/7 virtual visits, and offices all over the city. - Fertility and family-building support through Carrot. - 401(k) through Guideline, with a 2% company match. Family & Time Off - 16 weeks of fully paid parental leave for birthing parents.

10 weeks fully paid for non-birthing parents. - Unlimited PTO, with a two-week minimum (we mean it when we say take time off!) - Closed for all federal holidays. - Company-wide winter break the week of Christmas. - Company offsites throughout the year. Office & Remote Setup - Up to $750 one-time home office or desk setup stipend for NYC-based employees. $500 for remote employees. - $50/month commuter benefit (company contribution). - Expensed lunch while in the office. - Company-provided laptop of your choice.

Wellness - Fully covered gym membership at Grindhouse - right across the street from our office at 47 W 17th St (and in Williamsburg). A $225/month value, on us. For remote employees, $100/month dedicated to gym or physical fitness reimbursement.

Stipends - $100/month utility stipend. - $500/year professional development. - $250/year recreation. - $300/quarter pet care stipend.

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This posting was published by Kaizenlabs on their own careers system and is shown here with a direct link to apply there. Employers: for corrections or removal, contact jobs@veritahire.com.