Senior Copywriter (Pharmaceutical Experience Required)

WHAT DOES A SENIOR COPYWRITER DO? The Senior Copywriter will create compelling and persuasive content for various pharmaceutical and healthcare marketing campaigns. This role requires a deep understanding of the pharmaceutical industry, regulatory requirements, and the ability to translate complex medical information into engaging and accessible content.

The ideal candidate will have a strong background in copywriting, excellent communication skills, and the ability to work collaboratively with cross-functional teams.

• Curious. You must have an unquenchable thirst for knowledge — of the problem, the science, the solutions and our target (healthcare providers) — in order to sculpt the big ideas that drive action.
• Empathetic. Compassion leads to passion, and ultimately work that makes a difference for our clients and their targets (many of whom suffer). You’ll feel good about what you do here.
• Thoughtful. You can’t pun your way out of a pharma project. You need true strategy and craftsmanship to marry clinical understanding with creative inspiration to build work that wins. Writing in a heavily regulated industry is not for the faint of heart. You’ve got to have the resolve to power through to creative solutions. Words are weapons, after all.
• A team player. You will work with a dozen different departments to make your message come to life across a multitude of digital channels. Collaboration and laughter are key.
• A go-getter. No time? No problem!
• Demonstrate a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviors, and proactively managing bias.
• All other duties as assigned

WHAT ARE WE LOOKING FOR?

• 6+ years of writing experience in marketing, advertising or related field
• Bachelor’s degree in marketing, advertising or related field required (or equivalent in education + experience)
• A book featuring conceptual work and very smart digital executions and email & social content samples
• Know-how for writing in a digital landscape—from strategy development to banners to sites to SEO
• Expertise in writing medically accurate copy
• Experience with complex projects that include internal and external account and creative teams
• Equally talented at editorializing something complicated as well as crafting a headline that sings – be prepared to provide examples of both.

EVERSANA INTOUCH® is a global, full-service marketing agency network serving the life sciences industry, and is the first – and only – agency network to be part of a fully integrated commercialization platform through EVERSANA®. We provide next-generation creative and media services, enterprise solutions and data analytics services for clients.

We get fired up when people talk about getting—and staying—healthy. That’s where we find our inspiration: in the very human experiences of patients, doctors, and even each other. Then, we collaborate on ways to make caring for one’s health more achievable, connecting patients and physicians with the information and tools they need.

We embrace diversity in backgrounds and experiences. Improving patient lives around the world is a priority, and we need people from all backgrounds and swaths of life to help build the future of the healthcare and the life sciences industry. We believe our people make all the difference in cultivating an inclusive culture that embraces our cultural beliefs.