Director, GTM Technology

We are seeking a systems-first leader to transform and scale our GTM technology foundation in an AI-first way across Sales, Partnerships, and Customer Success. This role is responsible for owning the GTM systems architecture and driving execution of system initiatives, ensuring our core platforms (Salesforce and adjacent tools) are scalable, integrated, and enable a high-performing commercial organization.

This is a builder + platform role, with a strong focus on system design, automation, and delivery. This role reports to the Senior Director of Commercial / Sales Operations and partners closely with Sales, Customer Success, Finance, Data / Analytics, GTM Apps and IT.

Own the design and execution of the GTM operating model across Sales, Partnerships, and Customer Success

Consolidate and optimize the GTM systems architecture across Salesforce, Gainsight, Common Room, and adjacent tools

Ensure systems are scalable, performant, and aligned to long-term business needs

• Drive Systems Execution and Delivery

Own the end-to-end delivery of GTM systems initiatives in partnership with GTM Apps / Data and Analytics, from requirements through implementation and rollout

Manage system-related projects, coordinating across Sales, CS, Ops, Data, and IT as needed to deliver outcomes

Execute against a defined roadmap in partnership with GTM Operations, who owns prioritization and business process

Focus on speed, quality, and reliability of delivery, ensuring initiatives are completed and adopted

Identify, design, and implement AI-powered workflows that improve productivity, automation, and insight generation

Bring high-impact use cases into production (e.g., pipeline intelligence, account signals, workflow automation)

Partner with Data and Analytics teams to embed models, signals, and insights into GTM systems and workflows

Lead integration across core GTM tools to create seamless workflows across the customer lifecycle

Eliminate manual work and reduce operational friction through automation

Ensure systems support scalable execution across Sales and Customer Success

Own system-level data structures, standards, and governance within Salesforce and adjacent tools

Ensure consistency, accuracy, and usability of data across GTM systems

Partner with FP&A and Analytics to ensure systems support forecasting, reporting, and performance management

Ensure tools are optimized, cost-effective, and aligned with business strategy

Evaluate new technologies, with a focus on AI and automation, to continuously evolve the GTM stack

• 8-10+ years of experience in GTM Systems, Revenue Operations, or Sales Operations, with deep Salesforce knowledge

• Proven experience owning and scaling CRM ecosystems and integrations in a B2B SaaS environment

• Experience building automation and applying AI within GTM workflows

• Strong systems and architecture mindset with the ability to translate business needs into scalable technical solutions

• Strong process optimization experience, demonstrated ability to redesign and streamline GTM workflows across Sales and Customer Success to improve efficiency, adoption and business outcomes

• Data-driven and analytically rigorous, with familiarity in tools such as Snowflake, Tableau, or similar

• Strong execution orientation with the ability to manage multiple initiatives and deliver in a fast-paced environment

• Excellent communication skills, with the ability to work cross-functionally across technical and non-technical stakeholders