Social Media Specialist, Influencer Marketing

- Scout and identify creators, primarily on YouTube, relevant to Runway's paid influencer and affiliate programs

- Pitch creators on both programs: flat-fee paid briefs for influencers, and signup/performance-based deals for affiliates

- Own outreach, negotiation, contracts, and paperwork for each creator relationship, end-to-end

- Partner with outside agencies running outreach at scale to keep the creator pipeline full

- Stay immersed in YouTube and the broader AI/creative tools creator landscape, tracking trends and surfacing who's worth pursuing next

- Share what's resonating with creators and audiences with the creative team to help inform organic content direction

- Partner with the growth marketing team on attribution and reporting to track program performance and ROI

- Coordinate with the creative team on briefs given to paid influencers

- At least 2 years of experience in influencer marketing, affiliate marketing, social/creator partnerships, or a related role

- An existing network of creator relationships, ideally with strength on YouTube

- Comfortable negotiating fees and contracts directly with creators

- Strong understanding of how content performs on YouTube specifically, plus a broader read on social and creator trends

- Highly organized, able to manage a high volume of relationships, deals, and paperwork at once

- Polished, confident, low-ego, and able to represent Runway well in creator conversations

- Interest in AI, creative tools, video, design, filmmaking, advertising, and the broader creator economy

- Experience running affiliate programs specifically, not just influencer marketing

- Experience working with influencers or outreach agencies

- Experience working at a creative, consumer, prosumer, AI, design, or technology company

- Familiarity with Runway and the broader AI creative ecosystem

Runway strives to recruit and retain exceptional talent from diverse backgrounds while ensuring pay equity for our team. Our salary ranges are based on competitive market rates for our size, stage and industry, and salary is just one part of the overall compensation package we provide.

There are many factors that go into salary determinations, including relevant experience, skill level and qualifications assessed during the interview process, and maintaining internal equity with peers on the team. The range shared below is a general expectation for the function as posted, but we are also open to considering candidates who may be more or less experienced than outlined in the job description.

In this case, we will communicate any updates in the expected salary range.

Lastly, the provided range is the expected salary for candidates in the U.S. Outside of those regions, there may be a change in the range, which again, will be communicated to candidates.

Great things come from great teams. We'd love to hear from you.

We're committed to creating a space where our employees can bring their full selves to work and have equal opportunity to succeed. So regardless of race, gender identity or expression, sexual orientation, religion, origin, ability, age, veteran status, if joining this mission speaks to you, we encourage you to apply.

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