Newell Brands

Manager, Market Development & Planning- Outdoor & Recreation

Atlanta, GA
✓ Verified live on the employer's own system · added 8 days ago
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Mid-level · 5+ yrs exp

Requirements

Education: Bachelor's degree or related field

Experience: 5+ years

Skills & tools

RecreationSalesFinancial AnalysisTeam LeadershipMerchandisingBrandingMarketingP And L
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Full job description

This individual helps execute the delivery of the Outdoor & Recreation (Coleman, Beverage) Segment's annual sales and profit budget. This role serves as the voice of the O&R Segment with Newell Brands' Sales teams and serves as the Voice of the customer to the business segment. This role captures actionable market insights and helps translates them into high-level sales strategies that drive growth for both the segment/brand and retail customers.

- Helps execute the Segment's 3-year Strategy and Annual Brand Plans.

- Leverages customer strategies driven by the enterprise and financial reports to extrapolate strategic opportunities.

- Helps develop Category Playbooks and tactics (DSMP expectations).

- Helps prepare for Annual Planning with Segment sales following the Pan Newell corporate calendar.

- Helps identify new business opportunities and aligns resources to capture incremental opportunities.

- Helps with Commercial planning, development of commercial Innovation and execution of key segment initiatives.

- Works closely with enterprise leads on annual customer plans and the delivery of Joint Business Plans with top customers.

- Constantly monitors competitive activity, is an Industry expert for the Newell's Outdoor & Recreation Segment

- Helps ensure Segment business plan execution and delivery.

- Identifies & understands Pan Newell Risks, opportunities and Sales Capability development. Escalates to Sr. Leadership where appropriate.

- Helps define channel and customer product assortments to maximize shopper reach and Newell's share of retailer's assortments.

- Helps define online and physical store shelf standards, strategy, and key merchandising vehicles to maximize Newell's share of the retailer's shelf.

- Partners with Brand Marketing & Finance to develop Brand price & promotion strategy to drive price realization, while maintaining growing market share

- Helps with the execution of key Seasonal Drive Periods (i.e., Back to School, Micro-Seasons) to drive annual revenue, profitability, and market share.

- Helps prepare for the monthly S&OP Demand Review that informs the Segment's 18-month demand outlook and continuously improve sales forecast accuracy.

- Helps prepare for the Monthly Business Review with Newell Corporate Leadership team where needed.

- Helps prepare for complex, high value customer negotiations to deliver mutually beneficial outcomes for segment and customers.

- Helps with the development of all Global Sales Stories for the business segments top selling initiatives.

- Strong Financial Acumen, with demonstrated results of consistent P&L management and delivery.

- Experience working in diverse channels, customers, and marketplaces.

- Proficiency in storytelling and developing selling stories.

- Strong category knowledge and ability to translate insights into action plans.

- Bachelor's degree in marketing, business, or related field.

- 5+ years in market planning, brand management, or related roles.

- Proven ability to partner with multiple teams in a matrixed organization to achieve results.

- Strong business acumen with the ability to influence different key players within an organization.

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This posting was published by Newell Brands on their own careers system and is shown here with a direct link to apply there. Employers: for corrections or removal, contact jobs@veritahire.com.