GSK (GlaxoSmithKline)

Senior Global Marketing Director, Solid Tumor Oncology

Full-time · USA - Pennsylvania - Philadelphia
✓ Verified live on the employer's own system · added 5 days ago
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Mid-level · 5+ yrs exp

Requirements

Education: Bachelor's degree

Experience: 5+ years

Skills & tools

BrandingMarketingFinancial AnalysisProcess ImprovementData Analysis
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Full job description

- Lead lifecycle management strategy within specific solid tumor cancers to drive value for the asset, determine unmet needs, launch sequence strategy, and optimize approaches to markets. - Establish themselves as a tumor specific commercial lead and expert, supporting the Medicine Commercialization Team and Medical Development Team - Support governance deliverables and workstreams aligned to key decisions for the organization. - Understand, value, and prioritize sources of differentiation by leveraging cross functional insights, elucidating implications of emerging data and competitive launches across cross functional teams and strategies. - Partner with Insights to deliver global forecast aligned to strategy, generating recommended assumptions and strategic input. - Ensure the market access strategy underpins decision-making throughout the entire product lifecycle, including portfolio decision-making. - Embraces an agile mindset to build an organization that seeks continuous improvement, productivity, value, speed to market and customer satisfaction. - Leads cross-functional team and builds followship to ensure brand strategy is executed to maximize commercial success and deliver exceptional customer experience. - Is able to identify future strategic opportunities to drive long term asset value expansion through thoughtful and proactive assessment of unmet need, commercial valuation and science. - Elucidate required SG&A and commercial model to optimize Brand performance in Global markets.

- Bachelor's degree in business, marketing, or science - 5+ years of oncology pharmaceutical marketing experience, including launch - 1+ year experience in a pipeline role partnering with R&D on Ph2 - 3 drug development

- Master's degree in relevant field - Experience in specific solid tumors of interest - Ability to utilize insights from key customers - patients, payers, providers - to drive key marketing decisions and forecasts. - Demonstrated ability to drive insights from analytics and create innovative customer-focused programs. - Experience leveraging organizational channels and influencing skills to facilitate successful project. - Demonstrated strength in oral / written communications and cross-functional collaboration skills. - Ability to manage complex, multi-disciplinary projects. - Comfortable operating in a highly regulated environment and industry.

Skills Brand Marketing, Data to Insights, Digital Fluency, Enterprise Thinking, Global Product Strategy, Launch Excellence, Scientific Literacy

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