Sr. Marketing Lead - Treasury Management/Payment Product Marketing

At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the company's success.

As a Senior Marketing Lead within PNC's Marketing organization, you will be based in a Marketing Hub location.

Preferred Experience: - Strong knowledge of treasury management, commercial payments, financial technology, or related B2B financial services solutions - Demonstrated experience in driving go-to-market strategies for B2B payments solutions, ensuring alignment between product priorities, sales objectives, client needs, and marketing investments

- Leads the development and execution of integrated, multi-channel strategic marketing plans for one or more products/initiatives/channels. Formulates plans that acquire, grow, and retain customers in support of the product life cycle and line of business goals and objectives. - Supports the team in development and prioritization of business and marketing objectives, development of value propositions and target segments leveraging competitive intelligence and insights to drive growth strategies.

Contributes to thought leadership and builds consensus among partners. Adapts to and optimizes for a changing business environment. - Translates desired business outcomes into marketing strategy and executes complex, integrated marketing programs/initiatives that may include advertising, sales content and internal communications. - Serves the team as a leader and influences complex multi-functional program teams.

Ensures data collected is synthesized and leveraged effectively to provide appropriate business intelligence. - Influences the budget while ensuring all operating activities are optimized and delivered within the established budget framework. - Implements and oversees activities including coordination with legal, compliance, finance, risk and other key partners.

Leads partnership with agencies, third parties and internal business partners to coordinate development and execution of programs/initiatives. - Acts as a point of contact with product and digital teams to coordinate strategy and development. Makes decisions to ensure the business programs/initiatives and customer expectations are being met.

Preferred Skills Advertising, Competitive Advantages, Content Marketing, Customer Solutions, Digital Marketing, Marketing Programs, Marketing Strategies, Negotiation, Results-Oriented

Competencies Business Acumen, Business Analytics, Business Data Analysis, Collaborating, Decision Making and Critical Thinking, Effective Communications, Effectiveness Measurement, Marketing Function, Marketing Systems, Matrix Management

Work Experience Roles at this level typically require a university / college degree. Higher level education such as a Masters degree, PhD, or certifications is desirable. Industry relevant experience is typically 8+ years.

Specific certifications are often required. In lieu of a degree, a comparable combination of education, job specific certification(s), and experience (including military service) may be considered.

Generally, this opening is expected to be posted for two business days from 07/10/2026, although it may be longer with business discretion.