Vans

Senior Strategic Account Manager

$114KFull-time · Remote, CA
✓ Verified live on the employer's own system · added 5 days ago
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Senior · 7+ yrs exp

Requirements

Experience: 7+ years

Skills & tools

Account ManagementConsumer InsightsSalesMerchandisingMarketingMultichannel MarketingOperationsCustomer Service

Benefits — mentioned in this posting

Bonus / commission
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Full job description

about us - our values and our culture. If you can see yourself working side-by-side with a team of people who think and live "Off the Wall," Vans just may be the place for you. To learn more about our values and our culture, visit Vans Careers or www.vans.com.

What will you do? The Senior Strategic Account Manager is responsible for driving profitable, long-term growth across key strategic wholesale accounts within the street sport-inspired marketplace. This role serves as a trusted business partner, translating consumer insights into growth strategies that strengthen account relationships, elevate brand presence, and deliver commercial results.

The ideal candidate brings a balance of strategic thinking, analytical rigor, and entrepreneurial mindset, using data to identify opportunities and shape future growth plans. The ideal leader should have a genuine passion for product, understand its strategic importance, and be able to connect product decisions to broader business objectives, consumer needs, and long-term growth opportunities.

Working cross-functionally across Sales, Merchandising, Marketing, and Planning, they will align teams around a shared vision and execute initiatives that drive both brand and financial performance. Success in this role requires a consumer-first perspective, a passion for innovation, and the ability to build deep partnerships that position the brand for sustainable, long-term success.

Let's break down that day-in-the-life a bit more. Drive profitable growth and strengthen strategic partnerships across key wholesale accounts, serving as the primary advocate for both the consumer and the brand. Develop and execute account-specific growth strategies and long-range business plans that support sustainable revenue, market share, and brand health objectives.

Lead seasonal Go-To-Market (GTM) execution across footwear and apparel, aligning brand priorities with account opportunities to maximize impact and performance. Leverage consumer, marketplace, and account insights to identify white-space opportunities, validate strategic decisions, and unlock new growth avenues. Champion a digital-first and omnichannel approach, accelerating e-commerce growth and creating seamless consumer experiences across physical and digital touch points.

Partner cross-functionally with Merchandising, Marketing, Planning, Operations, and Customer Service teams to deliver best-in-class consumer connectivity and flawless execution of brand initiatives. Drive account forecasting, Open-to-Buy (OTB) planning, financial management, and sell-in/sell-through analysis to achieve revenue, profitability, and inventory objectives.

Monitor and manage operational execution, including order management, shipping performance, claims, allowances, markdowns, returns, and marketing investments. Bring innovative and consumer-centric thinking to account partnerships, identifying new opportunities to elevate brand presence, drive engagement, and fuel long-term growth.

Serve as a trusted strategic advisor to both internal stakeholders and external partners, influencing decisions and aligning teams around a shared commercial vision. What do you need to succeed? We all have unique skills that we bring to work and celebrate every day.

For this role, there are foundation skills you'll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 7-10+ years of experience and professional achievements. The foundation skills you will need in this position are: Strategic Account Management - Ability to develop long-term growth strategies, build joint business plans, and cultivate high-impact partnerships that deliver sustainable business results.

Business & Financial Acumen - Strong understanding of wholesale forecasting, Open-to-Buy (OTB) management, financial planning, sell-in/sell-through metrics, and profitability drivers. Consumer & Market Insight Orientation - Ability to identify emerging consumer trends, uncover white-space opportunities, and translate marketplace insights into actionable growth strategies.

Data-Driven Decision Making - Proven ability to leverage analytics, performance metrics, and business insights to validate decisions, optimize performance, and influence outcomes. Cross-Functional Leadership & Influence - Skilled at aligning Sales, Merchandising, Marketing, Planning, and Operations teams around a shared commercial vision and driving execution through collaboration.

Relationship Building & Negotiation - Exceptional ability to establish credibility, influence stakeholders, and deepen strategic partnerships both internally and externally. Digital & Omnichannel Mindset - Understanding of digital commerce, omnichannel retail, and consumer engagement strategies that accelerate growth across physical and digital channels.

Now WE have a question for YOU. Are you in? Hiring Range: $114,400.00 USD - $143,000.00 USD annually Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential.

Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process. Please note, our hiring ranges are determined and built from market pay data.

In determining the specific compensation for this position, we comply with all local, state, and federal laws. At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual's race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws.

If you require accommodations during the application process, please contact us at peopleservices@vfc.com. VF will provide reasonable accommodations for qualified individuals to the extent required by applicable law. Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.

VF Corporation habille les consommateurs partout dans le monde grâce à son portefeuille diversifié de marques emblématiques de style de vie, notamment Vans, The North Face et Timberland. Fondée en 1899, VF est l'une des plus importantes entreprises mondiales de vêtements, de chaussures et d'accessoires. Elle exerce ses activités de façon socialement et écologiquement responsable dans de nombreuses régions du monde, catégories de produits et canaux de distribution.

VF s'engage à offrir des produits novateurs aux consommateurs et à créer une valeur durable pour ses clients et ses actionnaires. VF Corporation outfits consumers around the world with its diverse portfolio of iconic lifestyle brands, including Vans, The North Face, and Timberland. Founded in 1899, VF is one of the world's largest apparel, footwear and accessories companies with socially and environmentally responsible operations spanning numerous geographies, product categories and distribution channels.

VF is committed to delivering innovative products to consumers and creating long-term value for its customers and shareholders. Énoncé de vision de VF en matière de diversité VF s'engage à créer un environnement inclusif qui accueille et valorise les différences parmi tous ses associés, ses clients, ses fournisseurs et les collectivités où nous vivons et exerçons nos activités.

Le succès et la croissance continus de VF sont renforcés par des initiatives qui favorisent la diversité à l'échelle mondiale. VF s'engage à offrir l'égalité des chances en matière d'emploi et à traiter ses associés et ses candidats sans discrimination fondée sur la race, la couleur, le sexe, l'âge, l'origine nationale, la religion, l'orientation sexuelle, l'identité ou l'expression de genre, l'état matrimonial, la citoyenneté, un handicap, le statut d'ancien combattant protégé, le statut VIH/sida ou tout autre motif protégé par la loi.

VF s'engage à répondre aux divers besoins des personnes en situation de handicap dans des délais raisonnables, conformément aux principes d'autonomie, de dignité, d'intégration et d'égalité des chances. Pour ce faire, VF s'efforcera de cerner, de prévenir et d'éliminer les obstacles à l'accessibilité partout où cela est possible, tout en respectant les exigences en matière d'accessibilité prévues par l'ADA, la LAPHO (AODA) et toute autre réglementation provinciale, étatique ou locale applicable.

VF s'engage à assurer l'accessibilité numérique, à se conformer aux Règles pour l'accessibilité des contenus Web (WCAG) 2.1, niveau AA, ainsi qu'aux normes de conception accessible de l'ADA et de la LAPHO (AODA), et à toute autre réglementation applicable. Si vous avez besoin d'une mesure d'adaptation ou si vous avez des questions concernant cet énoncé, veuillez transmettre votre demande à PeopleServices@vfc.com VF Diversity Vision Statement VF is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business.

The continued success and growth of VF is enhanced through initiatives that promote diversity throughout VF around the world. VF is committed to providing equal opportunities in employment, and treating our VF associates and VF applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected basis.

VF is committed to meeting the diverse needs of people with disabilities in a timely manner that is consistent with the principles of independence, dignity, integration and equality of opportunity, and will do so by striving to identify, prevent and remove barriers to accessibility wherever possible as well as by meeting the accessibility requirements under the ADA, AODA, and other applicable state, local or provincial regulations.

VF is committed to digital accessibility, and to conforming to the Web Content Accessibility Guidelines (WCAG) 2.1, Level AA and complying with the ADA and AODA Standards for Accessible Design, and other applicable regulations. If you need an accommodation or have any questions regarding this statement, please send your request to PeopleServices@vfc.com.

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