Analyst Relations Lead

WHAT YOU'LL DO 1. ANALYST STRATEGY & CATEGORY LEADERSHIP - Own the vision and strategy for analyst engagement across Gartner, Forrester, Liminal, and emerging firms - Proactively shape how identity, fraud, and risk categories are defined - ensuring Socure's strengths are reflected in evaluation criteria and market narratives - Lead all major evaluations (MQs, Waves, Market Guides, etc.) with a focus not just on participation, but positioning for leadership - Build long-term, trust-based relationships with key analysts and advisory voices 2.

INDUSTRY & INFLUENCER RELATIONS - Stand up and lead a vertical industry relations program across fintech, financial services, public sector, and adjacent markets - Identify, build, and manage relationships with: - Top-tier industry trade media - Emerging independent analysts and "edge" firms - Influential voices (including ex-journalists and operator-analysts shaping discourse) - Partner with Comms to drive proactive story development in industry trades tied to product innovation, customer proof, and market trends - Ensure Socure is consistently present in the conversations that shape buyer perception within key verticals 3.

TECHNICAL STORYTELLING & NARRATIVE ENGINE - Build and scale a technical storytelling engine that translates product innovation into clear, compelling, and repeatable narratives - Partner with Product and PMM to turn launches, capabilities, and roadmap moments into: - Analyst-ready narratives - Media storylines - Sales-ready messaging - Establish and elevate SME voices across Product, Data Science, and Risk as recognized experts in the market - Ensure all storytelling ladders up to Socure's core corporate narratives and category positioning 4.

PRODUCT-LED GROWTH & SALES ENABLEMENT - Partner with Sales and GTM teams to activate analyst and industry validation in: - Sales enablement materials - Late-stage deal support - Executive conversations - Translate analyst insights and coverage into clear competitive positioning and buyer-facing proof points - Directly influence pipeline acceleration, win rates, and expansion opportunities through strategic use of third-party validation - Ensure AR and industry insights are embedded into product marketing and GTM strategy loops 5.

PROGRAM EXECUTION & OPERATIONAL EXCELLENCE - Own the analyst engagement calendar, briefings, inquiries, and relationship management - Lead end-to-end execution of evaluations with strong cross-functional alignment - Maintain a structured system for tracking analyst insights, coverage, and competitive positioning - Continuously improve processes, tooling, and visibility across the organization HOW YOU'LL BE MEASURED - Category Influence - Movement and positioning in key analyst frameworks (MQ, Wave, etc.) - Share of voice and sentiment across analysts and industry media - Revenue Impact - Contribution to pipeline acceleration and deal influence - Adoption of analyst validation in sales cycles and win rates - Support of customer expansion and growth narratives - Narrative & Market Presence - Quality and consistency of platform-level storytelling across analysts, media, and GTM - Growth of SME visibility and external credibility - Program Effectiveness - Analyst relationship strength and engagement depth - Internal adoption of insights and enablement outputs Socure is an equal opportunity employer that values diversity in all its forms within our company.

We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. If you need an accommodation during any stage of the application or hiring process-including interview or onboarding support-please reach out to your Socure recruiting partner directly.

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