Principal UX Designer, Creative Publishing

At Netflix, our mission is to entertain the world. Together, we are writing the next episode - pushing the boundaries of storytelling, global fandom and making the unimaginable a reality. We are a dream team obsessed with the uncomfortable excitement of discovering what happens when you merge creativity, intuition and cutting-edge technology.

Come be a part of what’s next.

As the world’s foremost entertainment company, Netflix is looking for thoughtful, collaborative, courageous, and skillful creatives to join our gaming division in order to revolutionize entertainment.

We connect people globally with movies and shows by delivering outstanding content and technological innovation through the world's leading streaming entertainment app, with more than 240 million memberships in over 190 countries. Members can watch as much as they want, anytime, anywhere, and now they can enjoy an expanding collection of Netflix curated and produced Games.

At Netflix, we have an insatiable need to continually improve our product experience and the creative elements that support it, providing great value to our members, and this team sits at the forefront of the effort.

Creative Publishing is Netflix’s creative leadership for games, maintaining a consistently high bar across our portfolio. As a Principal UX Designer, you will support developers from internal and external teams to define and drive craft excellence, providing guidance and feedback that elevates the experiential quality in our diverse portfolio of games.

You will be a point of contact throughout each game’s development cycle, validating experiential cohesion and approachability for players.

• Advocate for user experience improvements with data-informed vision and design rationale

• Resolve experiential friction and optimize player flow by leading discovery, enforcing best practices, and rapid iteration

• Support high-level design goals with intuitive UX flows for mechanics and game features

• Work with development partners to provide feedback, resources, and guidance across UX disciplines

• Collaborate with Consumer Insights partners to establish platform-level guidance

• Build wireframes, interactive prototypes, and presentations as needed for proof of concept and implementation

• Review material across a broad spectrum of genres and diverse interests to give clear and actionable direction

• Capture, communicate, and align experiential priorities, risks, and opportunities to help guide our games to player-experience first execution

• Work with project leadership to establish best quality practices and champion user-centric design

• 10+ years experience developing games in a UX / XD leadership role

• Comprehensive experience design knowledge and ability to execute across multiple genres and form factors

• Ability to articulate critical and meaningful feedback to influence direction without relying on positional authority

• A record of leading successful cross-disciplinary efforts in the UX / XD domain

• Development and execution of internal creative tools and processes

• Solid skills in standardized prototyping and design tools like Figma and Adobe Creative Suite

• A proven track record of executing with excellence in user experience

• A history of strong relationships with recognition as a valued partner in meeting company objectives

• An advocate for the player, prioritizing low-friction and approachable interface and flow

• Comfortable working with frequent context switching and bringing clarity to ambiguity

• Excel in a fast-paced, high-volume, high-agency environment

• Entrepreneurial, self-motivated, and committed to embodying Netflix's culture of high performance, curiosity, freedom, and responsibility

Generally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range.

The range for this role is $220,000.00 - $350,000.00. This compensation range will vary based on location.

Job is open for no less than 7 days and will be removed when the position is filled.