Creative Director

We see brand as a core part of how people experience our product, mission, and place within the art world. We’re looking for a Creative Director to lead the evolution of Artsy and Artnet’s brands and visual identities at a pivotal moment for both companies. This role will help define how both brands show up across every touchpoint.

This role requires a leader who can think across the full spectrum of brand strategy and building—from brand architecture and positioning to visual identity, campaign development, and activation—ensuring Artsy and Artnet’s brand is expressed consistently and thoughtfully across every touchpoint. You will work closely across Growth Marketing, Content, Product, and Executive Leadership.

The Creative Director will play a central role in connecting brand strategy, visual identity, and creative execution across the business. You’ll report to our VP of Marketing and Content and lead a small but high-impact creative function. This team helps define how Artsy and Artnet show up in the world — visually, strategically, and culturally.

- Craft — you have strong creative direction and cultural fluency. You make work that’s distinctive and emotionally resonant, and you can cast and direct the photographers, designers, and collaborators who help produce it.

- Systems — you externalize your judgment into direction, principles, and systems so quality holds across a team through clear direction, scalable design systems, and AI-enabled workflows.

This is an opportunity to have an outsized impact on how the leading brands in the art world express themselves to collectors, galleries, artists, and the broader cultural community.

- Lead the evolution of Artsy and Artnet’s brand and visual identity across all customer touchpoints, ensuring consistency, clarity, and creative distinction

- Develop scalable creative systems and design frameworks that enable efficient execution across channels and teams

- Shape and articulate Artsy and Artnet’s broader brand strategy, including positioning, storytelling, and visual expression

- Partner closely with Product, Growth Marketing, and Content teams to bring the brand to life in cohesive and collaborative ways

- Lead a small creative team, setting clear direction and priorities, establishing effective ways of working, thoughtfully planning resources, and ensuring high-quality execution

- Build scalable creative systems, design frameworks, and AI-enabled workflows so the team and the wider org move with clarity, brand unity, and speed.

- Grow a small team of 1-2 brand designers while directing contractors, freelancers, and creative partners, and working closely with Product Design

- This is a hybrid role based in NYC and requires 3 days a week in the office

- You have significant experience leading brand and visual identity work for consumer-facing companies, agencies, or culturally relevant brands

- Have worked both in-house and at agencies or brand studios—you’ve seen multiple brands and owned outcomes inside a team.

- Think in systems: you can take intuitive creative judgment and turn it into direction and frameworks others can execute against, without flattening the craft.

- Are genuinely AI-native — you’re already building AI tools, automation, and modular production into how creative gets made.

- You have led brand-building initiatives across the full brand lifecycle—from defining brand architecture and strategic positioning to developing visual identity systems and bringing them to life through digital and physical/experiential campaigns, content, and activations.

- You are an excellent communicator who can influence cross-functional partners, align stakeholders, and bring teams along through clear creative direction and storytelling.

- Work with cross-functional partners, to concept and plan the execution of integrated campaigns and programs across a wide range of media and platforms: digital, print, video, social and content.

- Craft concepts and partner closely with Product & Product Design to execute across all mediums and audiences including our websites, app, emails, ad campaigns, video and audio, IRL, and more.

- You are currently authorized to live and work in the United States

- Have experience working within the art, fashion, marketplace,editorial, media, or broader cultural landscape

- Have worked in-house after agency experience, particularly at brand-focused studios or agencies

- Have developed multiple buzz-worthy experiential or environmental campaigns with measurable outcomes, tangible delight factor, and cultural relevancy

- Prefer operating independently without frequent collaboration or cross-functional partnership.

- Primarily focus on campaign execution without interest in broader brand systems, strategy, or organizational influence.

- Are a brand strategist who directs teams but doesn’t make work — we are looking for a builder.

- Build strong cross-functional relationships across Marketing, Product, Growth, and Leadership

- Develop a clear understanding of Artsy and Artnet’s current brand ecosystem, strengths, gaps, and opportunities

- Begin establishing creative systems, workflows, and visual direction principles for the team

- Deliver a refined and cohesive brand and visual identity direction across key customer touchpoints

- Implement scalable creative processes and production systems that improve consistency and execution velocity

- Establish yourself as a trusted creative and strategic partner across the organization

The base salary range for this role is $175,000-$220,000 annually. All compensation packages include meaningful Artsy equity and competitive health benefits. Please see our “What We Offer” above for more detail, or speak to our Talent Acquisition Team to learn more!