Sonarsource

LATAM Channel Director

Full-time · Austin, TX
✓ Verified live on the employer's own system · added 63 days ago
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Senior

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Bilingual
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About The Role The LATAM Channel Director is responsible for developing and executing the partner ecosystem strategy across Latin America to accelerate revenue growth, expand market coverage, and increase customer acquisition through indirect routes to market. This leader will build and manage relationships with regional and global systems integrators, value added resellers, distributors, cloud hyperscalers, managed service providers, and technology partners across Spanish-speaking countries and Brazil

About The Role The LATAM Channel Director is responsible for developing and executing the partner ecosystem strategy across Latin America to accelerate revenue growth, expand market coverage, and increase customer acquisition through indirect routes to market. This leader will build and manage relationships with regional and global systems integrators, value added resellers, distributors, cloud hyperscalers, managed service providers, and technology partners across Spanish-speaking countries and Brazil

Have a proven track record of building scalable partner programs and managing complex channel ecosystems throughout Latin America, including Spanish-speaking countries and Brazil

Demonstrate experience delivering measurable business outcomes through indirect routes to market in enterprise software, cloud, cybersecurity, DevOps, or developer technology markets

Bring deep understanding of partner economics, regional business practices, and go-to-market execution across LATAM

Have experience influencing executive stakeholders and negotiating strategic partnerships at the regional and global level

Combine strategic thinking with hands-on execution — comfortable building programs while simultaneously driving results

Have a track record of driving partner sourced revenue through systems integrators, VARs, distributors, cloud hyperscalers, and managed service providers

Develop and execute the partner ecosystem strategy across Latin America to accelerate revenue growth, expand market coverage, and drive customer acquisition through indirect routes to market

Build and manage relationships with regional and global systems integrators, value added resellers, distributors, cloud hyperscalers, managed service providers, and technology partners

Drive pipeline creation, co-sell engagement, and marketplace adoption across the region

Partner cross-functionally with sales, marketing, customer success, and alliance teams to align GTM execution and accelerate partner sourced revenue

Negotiate strategic partnerships and influence executive stakeholders internally and externally

Operate effectively across both Spanish-speaking Latin America and Brazil, navigating regional business practices and partner economics with fluency

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