SEO Manager

- Take full ownership of regular client-facing duties such as status updates, reporting calls, dashboard updates, etc., exhibiting full understanding of a performance mindset as it relates to your accounts. - Bring proactive SEO opportunities to your clients and Directors, taking full advantage of the SEO toolkit and available platforms. - Showcasing regular usage and proficiency of SEO platforms such as Google Analytics, Google Search Console, ScreamingFrog, Google Data Studio, SEMrush, Brightedge, and Adobe Analytics. - Maintaining the main client and account team point of contact relationship for most of your accounts, including effective email and call etiquette and responsibilities. - Mentoring any direct reports or shared reports you have to share the skills and knowledge you have gained thus far.

- Architect comprehensive SEO strategies and tactics for national and international brands, including multi-location brands - Exceptional analytical capabilities paired with effective client communication skills - Deep experience in hyperlocal SEO, including location business listing management across dozens of online directories with enterprise level software (Yext, Reputation.com, BrightLocal, etc.) - Use enterprise software to monitor, analyze and enhance ratings and reviews for thousands of business locations - Conduct business listing SEO audits to execute optimizations, improve location consistency, remove location duplicates and identify other off-page SEO opportunities - Managing Enterprise-level SEO software (BrightEdge, Conductor, seoClarity etc.) with multi-engine and multi-language hyperlocal keyword rank tracking capabilities - Monitor, analyze and provide insights on website SEO performance on a monthly and weekly basis with direct client interaction - Technical SEO expertise: hreflang, canonical URLs, XML sitemaps, robots.txt, 301 redirects, schema markup, internal/external linking strategies, international CMS website architectures, country/language URLs, title tag optimization, and more - Work with the SVP, Integrated Search and Director of SEO to develop new SEO client initiatives and team training - Work with the Director of SEO to manage tasks, workloads and projects across a large SEO team comprised of Analysts and Strategists that will be assisting the SEO Manager - Exhibit confident communication skills to effectively present tactical plans and SEO performance to clients - Proactively identify new keyword opportunities, then recommend detailed action to capitalize on them - pushing ideation, to execution, and all the way to completion - Maintain a constant pulse on the organic search engine health across the globe at an aggregate level, as well as hyperlocal-level - Manage link building strategies and techniques by pushing the creative boundaries of relationship building, content outreach and thought leadership across multiple verticals - Consult and work directly with our internal and external website development partners and firms to implement your recommendations - Champion department processes, stay current on SEO industry trends and best practices - Review and document the impact of significant site changes, algorithm updates, events and other key drivers of organic traffic and organic-driven client KPIs - Perform SEO competitive SWOT analysis to identify areas of opportunities and threats from competitor activity to algorithm updates