Beckman Coulter Diagnostics

Danaher Brand Marketing Activation Specialist

$85K–$115KFull-time · Boston, MA
✓ Verified live on the employer's own system · added 3 days ago
Save search
Junior · 1+ yr exp

Requirements

Education: Bachelor's degree or related field

Experience: 1+ year

Skills & tools

BrandingMarketingSEOOperationsProject ManagementFinancial AnalysisCommunicationsCampaign Management

Benefits — mentioned in this posting

Paid time offHealth, dental & vision401(k) / retirementBonus / commission
Apply on company site ↗ See your fit → free

Full job description

the opportunity to: Execute Integrated Brand Strategy: Support the development and activation of brand marketing initiatives that drive awareness, consideration, and preference while ensuring brand consistency across all customer and employee touchpoints.

Develop and Scale Content & Storytelling: Create, manage, and optimize audience-centric content across digital, social, events, owned channels, and AI-powered platforms to strengthen brand engagement and impact.

Drive Digital Marketing & Performance Insights: Apply digital marketing, SEO, and AI-enabled best practices while monitoring campaign performance, analyzing results, and reporting on key brand and marketing metrics.

Manage Brand Activations & Cross-Functional Programs: Coordinate sponsorships, partnerships, events, and internal engagement initiatives, working closely with stakeholders, agencies, and cross-functional teams to deliver integrated marketing programs.

Lead Marketing Operations & Project Execution: Manage project plans, timelines, budgets, competitive analysis, dashboards, and reporting to ensure efficient execution and measurable marketing ROI.

The essential requirements of the job include: Bachelor's degree in Marketing, Communications, Business, or a related field. 1+ years of experience in brand marketing, digital marketing, communications, or a related field supporting marketing initiatives and campaigns.

Experience supporting integrated marketing campaigns across multiple channels, including digital, social media, email, and content marketing platforms.

Proficiency with Microsoft Office applications (PowerPoint, Excel, Word) and project management tools. Experience using digital analytics, social media management, AI-enabled marketing platforms, and marketing performance reporting tools.

Travel, Motor Vehicle Record & Physical/Environment

Requirements: Ability to travel up to 20% with US and some international travel It would be a plus if you also possess previous experience in: Experience with marketing automation, CRM, social media management, or analytics platforms.

Knowledge of SEO, SEM, AEO and digital marketing measurement. Familiarity with AI-powered marketing tools and content optimization platforms.

Experience working in a corporate, B2B, healthcare, life sciences, or technology environment. Danaher offers a broad array of comprehensive, competitive benefit programs that add value to our lives.

The annual salary range for this role is $85,000 - $115,000. This is the range that we in good faith believe is the range of possible compensation for this role at the time of this posting.

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law. #LI-VM1 Join our winning team today.

Together, we'll accelerate the real-life impact of tomorrow's science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.

The U.S. EEO posters are available here. For candidates who are based outside of New York City or who are applying for roles outside of New York City, for more information about conditions of any job offer please click here We comply with federal and state disability laws and make reasonable accommodations for applicants and employees with disabilities.

If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact:1-202-419-7762 or applyassistance@danaher.com.

More jobs at Beckman Coulter Diagnostics

Similar jobs near Boston, MA

Tell me when more Specialist, Client Processing Representative I jobs post near Boston, MA We re-check every listing against the employer’s own board — no résumé needed.

Search Danaher Brand Marketing Activation Specialist jobs near Boston, MA → Browse all live jobs

This posting was published by Beckman Coulter Diagnostics on their own careers system and is shown here with a direct link to apply there. Employers: for corrections or removal, contact jobs@veritahire.com.